NY GBL Art. 47
New York General Business Law Article 47 (AI Companion Models)
Requires AI companion chatbot operators to implement protocols addressing suicidal ideation and self-harm, plus periodic disclosures and reminders to users. Uses three-part CONJUNCTIVE definition (all three criteria must be met). No private right of action—AG enforcement only.
Jurisdiction
New York State
Enacted
May 9, 2025
Effective
Nov 5, 2025
Enforcement
New York Attorney General (exclusive)
Enacted via FY2026 budget bill; effective November 5, 2025
NY SenateWhy It Matters
Uses three-part CONJUNCTIVE test—ALL THREE criteria must be met (memory/personalization, unprompted emotion questions, sustained personal dialogue). More specific than California's capability-based approach. NO video game exemption unlike California.
Recent Developments
Effective November 5, 2025 (180 days after May 9, 2025 signing). Governor Hochul sent letters to AI companion companies notifying them safeguards are now in effect.
At a Glance
Applies to
Requires
Who Must Comply
- AI companion chatbot operators serving New York users
Obligations fall on:
Safety Provisions
- "Reasonable efforts" protocol for detecting suicidal ideation and self-harm (ALL users)
- Protocol must also address physical harm to others and financial harm
- Beginning-of-conversation notification + every 3 hours for continuing interactions
- Required disclosure text: "THE AI COMPANION IS A COMPUTER PROGRAM AND NOT A HUMAN BEING. IT IS UNABLE TO FEEL HUMAN EMOTION."
- Disclosure format: verbal OR bold/capitalized text ≥16pt
- Crisis referrals including 988 Suicide & Crisis Lifeline
- Biannual reporting to Department of State
Exemptions
Customer Service / Transactional Exclusion
Systems used by a business entity SOLELY INTENDED to provide users with commercial/product info, customer account info, or customer relationship info.
- • Used by a business entity
- • SOLELY INTENDED for commercial/product info, customer account info, or customer relationship info
- • Does not build companion relationship
Compliance & Enforcement
Key Dates
Nov 5, 2025
All provisions take effect immediately upon enactment
Penalties
$15K/day
Primary Source
NY Senate
https://www.nysenate.gov/legislation/laws/GBS/1700
View on map
New York State
Focus Areas
Cite This
APA
New York State. (2025). New York General Business Law Article 47 (AI Companion Models).
Related Regulations
NY Kids Chatbot Safety Act
Would amend the General Business Law to prohibit operators of AI companions from providing 'unsafe AI companion features' to minors, and to require an age-determination method that does not rely on government-issued identification.
GA AI Chatbot Child Safety
Adds O.C.G.A. section 39-5-6, requiring operators of AI companion chatbots to disclose the chatbot is not a natural person, to adopt a protocol for detecting and responding to expressions of severe harm, to restrict specified manipulative and sexualised interactions with minors, and to perform age assurance before providing access to sexually explicit synthetic content.
ID Conversational AI Safety
Establishes safety requirements for public-facing conversational AI, including crisis service referrals for suicidal ideation, AI disclosure obligations, and enhanced protections for minors including anti-gamification and content safeguards.
NY RAISE Act
Requires large AI developers of frontier models operating in New York to create safety protocols, report critical incidents within 72 hours, conduct annual reviews, and undergo independent audits. Creates dedicated DFS office funded by developer fees.
NH HB 143
Criminalizes use of AI-generated responsive communications to facilitate, encourage, or solicit harmful acts to children, and creates a private right of action for affected children and their parents.
CA AI Child Safety Ballot
Comprehensive child AI safety ballot initiative by Common Sense Media. Expands companion chatbot definitions, raises age threshold for data sale consent, prohibits certain AI products for children, establishes new state regulatory structure. Allows state and private lawsuits, requires AI literacy in curriculum, mandates school device bans during instruction, creates children's AI safety fund.
Last updated February 17, 2026. Verify against primary sources before relying on this information.