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ME LD 1727

Maine LD 1727 (AI Chatbot Disclosures)

Consumer protection law requiring disclosure that users are interacting with AI, not a human. Common precursor to crisis-harm regulation.

Jurisdiction

Maine

Enacted

Jun 12, 2025

Effective

Sep 24, 2025

Enforcement

Maine Attorney General

Maine Legislature

Why It Matters

Disclosure requirements often precede crisis-harm regulation. Establishes baseline transparency expectations for chatbot operators.

At a Glance

Applies to

Image GeneratorVideo GeneratorDigital Replica

Requires

Who Must Comply

  • Operators of AI chatbots interacting with Maine consumers

Safety Provisions

  • Mandatory disclosure of AI nature to users
  • Prohibition on deceiving users about human vs. AI interaction
  • Recordkeeping expectations

Compliance & Enforcement

Penalties

$10K/violation

Private Right of Action

Individuals can sue directly without waiting for regulatory action.

View on map

Maine

Focus Areas

General regulation

Cite This

APA

Maine. (2025). Maine LD 1727 (AI Chatbot Disclosures).

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Last updated January 22, 2026. Verify against primary sources before relying on this information.