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Medium reported severity Media Coverage

Influencer Juliano Floss says on X on 1 October 2026 that he will identify and sue those behind a fake intimate video, described by Brazilian outlets as AI-generated, showing him with another former Big Brother Brasil participant

A fake video simulating an intimate scene between dancer and influencer Juliano Floss and another participant of the 26th Big Brother Brasil began circulating on social networks on Thursday 1 October 2026. Metrópoles, SBT, Marie Claire (Globo) and Hugo Gloss describe it as generated with artificial intelligence. Floss wrote on X that he was noting the people involved 'name by name' and would find and sue whoever was committing a crime against him. SBT reported that the other participant and their team had not commented publicly. No complaint, filing or takedown is reported.

AI system
Unidentified video tool
Occurred
1 Oct 2026
Reported
1 October 2026
Event location
Unknown
What the AI did
Depicted or impersonated the person
Reported harm
Exploitation or Abuse
Whose AI use
Someone else’s AI use
Setting
Privacy
Evidence
AI involvement reported · Causal attribution supported · 4 sources, 1 underlying account
4 claims: 4 reported. 4 open questions
People reported harmed
2 people

AI system as recorded: A fake intimate video of two former Big Brother Brasil 26 participants, described by Metrópoles, SBT, Marie Claire and Hugo Gloss as generated or manipulated with artificial intelligence; the tool and the creators are not identified

What Happened

According to SBT's Fofocalizando (1 October 2026), a fake intimate video made with artificial intelligence, simulating a sexual relationship between Floss and a fellow participant of the 2026 Big Brother Brasil, began circulating on social networks on Thursday 1 October; SBT says the manipulated video does not correspond to a real event. Metrópoles (Fábia Oliveira column) describes the scene as generated by AI, and Marie Claire (Globo) says Floss's image was used without his authorisation to create a pornographic video generated by artificial intelligence. In posts on X that the outlets quote, Floss wrote that he was noting names one by one, that it would be no trouble to find and sue someone committing a crime against him, and that some people think the internet is no man's land because they have no name or CPF attached. SBT says he is identifying the profiles that shared the material and intends to take legal measures. Metrópoles adds that he shared a message stating that creating and posting an AI-generated fake intimate video is a crime in Brazil. SBT reports that the other participant and their team had not spoken publicly about the case.

Reported harm

Floss and another former Big Brother Brasil 26 participant were depicted in a fake intimate video that outlets describe as AI-generated and that circulated on social networks. Marie Claire says Floss's image was used without his authorisation, and Metrópoles describes both men as victims. Floss called it a crime against him and said he would sue (his X posts, relayed by SBT, Metrópoles, Marie Claire and Hugo Gloss).

Outcome

Unknown

Floss announced on X on 1 October 2026 that he would identify and take legal action against those who made or shared the video; Metrópoles, SBT, Marie Claire (Globo) and Hugo Gloss reported his posts the same day. No police complaint, lawsuit or platform removal is reported.

What remains unknown

  • Who made and first shared the video, and which tool was used.
  • On which platforms it circulated and whether it was removed.
  • Whether a police complaint or lawsuit was filed.
  • The other depicted participant's response.

What the evidence supports

AI involvement: reported. SBT says the video uses artificial intelligence to simulate an intimate scene; Metrópoles says the scene was generated by AI; Marie Claire says it was a video generated by artificial intelligence. Floss's quoted posts call it a crime and, per Metrópoles, he shared a message about AI-generated fake intimate videos. The video was not inspected and no tool is named. It depicts the two participants (depicted_or_impersonated).

4 claims: 4 reported. What the statuses mean

Reported A fake video simulating an intimate scene between Floss and another former participant of the 26th Big Brother Brasil, which the outlets describe as made with artificial intelligence and which does not correspond to a real event, began circulating on social networks on Thursday 1 October 2026.

Causal attribution. The AI generation is the outlets' description; the video was not inspected and no tool or creator is identified.

  • tv.sbt.com.br(opens in new tab) supports · Portuguese
    'O vídeo manipulado utiliza recursos de inteligência artificial para simular uma situação íntima entre os dois artistas, sem que o registro corresponda a um acontecimento real.'; 'O conteúdo começou a circular nas redes sociais nesta quinta-feira (1), e o artista se manifestou publicamente sobre o caso, classificando a situação como crime.'
  • metropoles.com(opens in new tab) supports · Portuguese
    'Na cena, gerada por IA (inteligência artificial), ele aparece em momentos de amor intenso com o modelo'; 'Ambos participaram juntos da 26ª edição do Big Brother Brasil, da TV Globo.'
  • revistamarieclaire.globo.com(opens in new tab) supports · Portuguese
    'Ele teve sua imagem usada para a criação de um vídeo gerado por inteligência artificial. O vídeo, com teor pornográfico, foi criado sem a autorização do ex-BBB.'
Reported On 1 October 2026 Floss wrote on X that he was noting names one by one and would find and sue whoever was committing a crime against him, and called the video a crime.

Causal attribution. His own public statement, relayed by the outlets.

  • tv.sbt.com.br(opens in new tab) supports · Portuguese
    'Em uma publicação no X (antigo Twitter), Juliano afirmou que está identificando os perfis que compartilharam o material e que pretende tomar medidas legais contra os envolvidos.'
  • metropoles.com(opens in new tab) supports · Portuguese
    'Anotando nome por nome, não me dá trabalho nenhum achar e processar alguem que ta cometendo um crime contra mim'
  • hugogloss.uol.com.br(opens in new tab) supports · Portuguese
    'Em uma publicação, Juliano deixou claro que considera a montagem um crime e avisou que vai atrás de quem produziu ou divulgou o material.'
Reported According to Metrópoles, Floss also shared a message stating that creating and posting an AI-generated fake intimate video is a crime in Brazil.

Causal attribution. A message he shared, as reported by Metrópoles.

  • metropoles.com(opens in new tab) supports · Portuguese
    'No Brasil, a criação e a exposição na internet de um vídeo íntimo falso gerado por Inteligência Artificial (técnica conhecida como deepfake pornográfico) é crime e pode resultar em prisão, além de pesadas indenizações financeiras'
Reported According to SBT, the other depicted participant and their team had not commented publicly on the case at the time of its report.

Causal attribution. Reported by SBT.

Sources

4 sources inspected, from 1 underlying account. Sources that repeat one account do not corroborate each other.

How the sources were read, and where the events happened

Read live in Portuguese on 2026-10-02 (SBT Fofocalizando, 1 October 2026); quotes and embeds his X posts. Researcher translation. Applies to s1.

Read live in Portuguese on 2026-10-02 (Metrópoles, Fábia Oliveira column, 1 October 2026); quotes the same X posts. Researcher translation. Applies to s2.

Read live in Portuguese on 2026-10-02 (Marie Claire, Globo, 1 October 2026); quotes the same post from his profile. Researcher translation. Applies to s3.

Read live in Portuguese on 2026-10-02 (Hugo Gloss, 1 October 2026); embeds the same X posts. Researcher translation. Applies to s4.

Event countries: Unknown. Affected-person countries: Unknown. Court countries: Unknown.

The bodies say only that the video circulated on social networks and discuss Brazilian law in general terms; none states where the video was made or shown or where the two people live. No country is inferred from the outlets, the language or the television programme.

Reviewed for publication 2026-10-02: Published as a core case (depicted_or_impersonated): a fake intimate video that outlets describe as AI-generated depicted two former reality-show participants, and Floss said publicly that he would identify and sue those responsible. Floss is a public figure speaking about his own case and is named; the other participant, who had not commented, is not named here. One underlying account (his X posts and the circulating video) relayed by four outlets; all claims stay reported. No sexual detail beyond the nature of the video is recorded.

People described

Juliano Floss, dancer and influencer and former Big Brother Brasil 26 participant (public figure speaking publicly about his own case), and another former participant of the same edition depicted in the video, who had not commented publicly

People reported harmed in this case

2 people

0 AI participants · 2 other people harmed

Two people: Floss and another former Big Brother Brasil 26 participant, both depicted in the video (SBT; Metrópoles; Marie Claire). Metrópoles' gallery caption says both were victims ('foram vítimas de um vídeo pornográfico falso criado com inteligência artificial'). Viewers and sharers are not counted. Exact 2.

Counted once within this case. The same person may appear in other cases. This count does not establish AI causation.

Tags

#deepfakes#celebrity-deepfake#non-consensual-intimate-imagery#reality-tv#portuguese-language

Cite this case

Compiled per our published methodology: verification statuses, sourcing standards, and corrections process.

APA

NOPE. (2026). Influencer Juliano Floss says on X on 1 October 2026 that he will identify and sue those behind a fake intimate video, described by Brazilian outlets as AI-generated, showing him with another former Big Brother Brasil participant. AI incidents. https://nope.net/incidents/2026-influencer-juliano-floss-ai-generated-fake-intimate-video-says-will-sue-creators

BibTeX

@misc{2026_influencer_juliano_floss_ai_generated_fake_intimate_video_says_will_sue_creators,
  title = {Influencer Juliano Floss says on X on 1 October 2026 that he will identify and sue those behind a fake intimate video, described by Brazilian outlets as AI-generated, showing him with another former Big Brother Brasil participant},
  author = {NOPE},
  year = {2026},
  howpublished = {AI incidents},
  url = {https://nope.net/incidents/2026-influencer-juliano-floss-ai-generated-fake-intimate-video-says-will-sue-creators}
}

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