Analyst Michael Hewson reportedly impersonated in AI-generated video advert directing users to WhatsApp investment group
City AM (dated 21 March 2025) reported that a fake video using AI to pose as Michael Hewson, host of the Good Money Guide Podcast, circulated on Facebook and Instagram that week and directed users to a WhatsApp group with promises of undervalued investments. Hewson said on X that the advert had nothing to do with Hewson, that it had been reported and was being taken up with Meta, and that Hewson was very angry. A Good Money Guide article dated 3 June 2025 (which may describe the same advert or a later one) reported that its report to Meta had not led to removal three days later and that the sponsored post had been viewed 29,000 times. No person is reported to have joined the group or lost money.
AI involvement reported · Causal attribution alleged · 2 sources, 1 underlying account · Added 29/09/2026