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NOPE

NOPE · AI and people

AI incidents

Reports of AI-related harm and adverse experiences affecting people’s safety, wellbeing, rights and livelihoods. Explore what happened and the evidence available.

NOPE’s core concern is when AI communicates with a person, acts on their behalf, or depicts or impersonates them. The tracker also records consequential decisions, claims and privacy harms involving AI. Each case needs a described connection between AI use and the harm, including private information recorded into or disclosed to an AI service. Each account is reviewed for publication; claims may remain uncorroborated or disputed. How we review and count cases

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In this selection

Published cases
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Countries with reported events
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Located 0 of 1 cases · 1 unknown
Languages in checked sources
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Recorded for 1 of 1 cases
1Core concern
AI communicated, acted for, depicted or impersonated 0Contextual cases
AI made a decision or claim about someone

These figures describe the cases collected by NOPE. Coverage varies with discovery, reporting and available evidence. They do not estimate how often AI-related harm occurs.

0cases with a recorded lawsuit outcome 0cases with a recorded regulatory response 0cases involving minors

Response counts currently use each case’s principal recorded outcome. Further proceedings may be described in its account.

When events happened

0 cases without a known event year

Cases in this selection, counted once in their first known event year. A series may continue beyond that year. Reporting and collection dates are excluded. NOPE has searched recent events more thoroughly than earlier years, so bar heights also reflect collection effort.

1 2025
Reported severity Low
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1 of 741 published cases

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Aug 2025Event location unknownUnidentified video tool

Full Fact finds AI deepfakes of UK public-health academics made to promote menopause supplements on TikTok; depicted professors object

In a December 2025 investigation, the fact-checker Full Fact reported that social media accounts were using AI-generated deepfakes of real doctors and academics, made from real footage, to promote supplements, with many links to the US company Wellness Nest. Professor David Taylor-Robinson of the University of Liverpool learned on 11 August 2025 that TikTok carried footage of his real conference talk altered so that a fake version of him discussed a supposed menopause symptom and recommended a Wellness Nest probiotic; The Guardian reported 14 such videos. TikTok at first found no violation, and removed the account after Full Fact contacted it on 24 September, calling the delay a moderating error. He said he became more and more irritated, that removal was a faff and that people who know him could have been taken in. Full Fact also found eight videos of Duncan Selbie, former head of Public Health England, who called them a complete fake. Wellness Nest denied running the accounts or using AI-generated content. The tool used is not identified.

Core concern Low reported severity Internal Action

AI involvement reported · Causal attribution supported · 2 sources · Added 18/10/2026

Cases may have several effects and sources. Mixed accounts qualify when they include a reported harm or adverse experience. People are counted within individual cases where sources support a number; we do not publish a collection-wide total of distinct people.

A source’s existence, the experience it reports and AI’s causal role are separate questions. A lawsuit records allegations unless a subsequent finding establishes them.

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Last dataset update: 18/10/2026. Dataset available under CC BY 4.0.